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Saturday, December 3 2022

  • Adding a ‘decoy option’ may give extra boost to crowdfunding

    Findings from a new, in-depth study bolster the argument that ‘decoy options’ can shift consumer preferences. The study is also the first to test this approach in digital markets where billions of people make choices every day.

  • Researchers build long-sought nanoparticle structure, opening door to special properties

    Researchers have built a unique, long-sought structure from gold nanoparticles. Alex Travesset of Iowa State and the Ames National Laboratory has the equations and illustrations to explain how it all happened. This new nanomaterial could have useful optical, mechanical and electronic characteristics.

  • Targeting serial returners to stem a growing problem for retailers

    Growth in returns poses financial and logistical challenges for retailers. A new study finds a policy change that targets customers who are “serial returners” rather than the entire customer base may prevent backlash and protect a retailer’s bottom line.

  • Iowa State maintains strong entrepreneurship ranking

    ISU ranked 11th in the nation and 4th in the Midwest in The Princeton Review’s 2022 annual survey of undergraduate schools for entrepreneurship studies. Along with a major and cross-disciplinary minor in entrepreneurship, Iowa State offers a wide variety of experiential learning opportunities for students.

  • On Veterans Day, former Army pilot forges ahead with support from ISU Military-Affiliated Student Center

    Bobby Gipe, a former Army pilot, had to make an abrupt career change after his medical retirement from the military. Today, Gipe’s on track to earn graduate business degrees from Iowa State University, with the support of the university’s Military-Affiliated Student Center. On Veterans Day, Gipe reflects on the freedom he now cherishes as a civilian.

  • Novel atlas shows vast urban infrastructure divide between Global South and Global North

    New data from an international research team adds another dimension – literally – to understanding the economic and environmental impacts of how cities are built. Researchers measured the height of built-up infrastructure in urban areas across the globe, which could improve projections of energy use and emissions and inform city planning and economic development efforts.

  • Students lead outreach efforts to help peers engage with midterm elections

    A group of undergraduate students and campus leaders at ISU led a multifaceted effort over the last year to boost voter registration and turnout for the midterm elections Tuesday. A campus report released in September showed student voting rates at ISU (73%) surpassed the national average for colleges and universities (66%.)

  • ISU one of three universities to receive national award

    Iowa State was one of three universities that received an Innovation and Economic Prosperity University Award from the Association of Public and Land-Grant Universities. It’s the fourth time since 2017 that ISU has won in one of the categories.

  • Global hunger, carbon emissions could both spike if war limits grain exports

    If Russia's war in Ukraine significantly reduces grain exports, surging prices could worsen food insecurity, with increases up to 4.6% for corn and 7.2% for wheat. That also would have an environmental impact, with carbon emissions rising as additional land is used to grow crops.

  • Study shows Gulf of Maine cooling for 900 years, then quickly warming since late 1800s

    Researchers combined a marine history based on geochemical information in clam shells with thousands of computer simulations to determine that centuries of cooling in the Gulf of Maine suddenly reversed in the late 1800s. The researchers' climate models say greenhouse gas emissions have been a major driver of the warming in the Gulf of Maine.